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Organizations increasingly view digital commerce as essential to their future growth, but the capability gap to support business goals is widening. this hype cycle can help digital commerce leaders stay ahead of technology trends to support their technology investment decisions.

Enterprise communication services are evolving as more businesses embrace ai, digital transformation and cloud-first strategies. csp product leaders should use this hype cycle to understand the pace and viability of maturing and emerging products and services to inform and adapt their roadmaps.

The focus of prm applications has shifted toward enhanced partner experiences, partner engagement, partner ecosystem technologies and real-time intelligent data to enable a “left to right” view of the partner ecosystem, from deal registration to ordering and fulfillment. sales operations leaders, channel teams and application leaders supporting crm and indirect sales technologies should use this tool to identify required functionalities for indirect selling and evaluate prm vendors based on their ability to deliver.

Communications service providers strive to improve customer experience and better monetize their networks, yet struggle to fulfill these desired business outcomes. csp cios can use this hype cycle to assess key technologies and processes for inclusion in their plan for evolving cx and monetization.

This magic quadrant evaluates 17 vendors that offer a cost- effective, modern, saas billing solution suitable for a wide range of industries.

This gartner critical capabilities report evaluates 17 recurring billing applications against five use cases. sales operations leaders should use the ratings in this report to identify a shortlist of vendors for deeper evaluation.

You can use recurring billing solutions to configure recurring billing rules for products and bundles, apply billing logic to orders and automate bill run processes, and provide key event monitoring and action frameworks to handle billing amendments. but to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, type of offering, geography, and use case differentiation. digital business professionals should use this report to understand the value they can expect from a recurring billing solution vendor, learn how vendors differ, and investigate options based on size and market focus.

Partner ecosystems are increasingly critical to win, serve, and retain b2b customers. to accelerate partner ecosystem performance, b2b organizations are evaluating and adopting a range of enabling technologies. this forrester tech tidetm report presents an analysis of the maturity and business value of nine partner ecosystemtechnology categories that support direct and indirect business models. b2b marketing and sales professionals should read this report to shape their investment approach to these technologies.

Emerging technologies in cloud computing continue disrupting adjacent markets and creating new product categories. technology and service providers must understand the impact of new trends, like sovereign cloud and digital marketplaces, to seize opportunities while future-proofing their offerings.

The digital commerce market experienced a 13.4% growth rate, reaching $11.1 billion in 2023. digital commerce platforms continued to be the largest contributor to the overall digital commerce market revenue.