Drive Managed Services for VAR MSP


Drive Managed Services

Focus on building cloud expertise and aggregating unique service bundles, including support and training, to capture higher margins and reduce customer churn.

Fighting a margin battle with cloud?

Many are facing intense revenue and margin pressure as their customers' IT spend shifts from CapEx to OpEx. You find yourself competing against telcos, resellers, and cloud-native service providers, and re-establishing a unique value proposition now requires both new skills and updated technology.

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How MSP Fight the Margin Battle

Create whole solutions with SaaS/IaaS

Drive higher margins by bundling SaaS/IaaS solutions and managed services tailored to verticals or specialized customer segments where you have domain expertise. AppDirect provides a single marketplace platform to efficiently create these bundles and automate the sales, provisioning, billing, and support of these services for greater revenue and margin impact.

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Create Whole Solutions with SaaS IaaS
Grow Your Cloud Solutions for VAR MSP


Three key ways to stand out in the crowded market for cloud services.

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All the capabilities you need

  • Tools and Services

    Differentiate Through Bundling

    Create unique offerings by easily bundling leading third-party software solutions from Microsoft, Google, DropBox, Symantec, DocuSign, and others with your supporting service offerings.

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  • Automated Provisioning, Billing, and Payment

    Greater Margin Control

    Establish your own pricing markups and markdowns to optimize revenue growth and margin contribution from your cloud services

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  • Digital Marketplaces

    Amplify Your Brand and Services

    Flexible merchandising options give you the power to feature key services and bundles on your marketplace, steer your customers through the buying process and ultimately drive conversion 

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MSPs and VARs Elevating Their Business with AppDirect

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More solutions

  • Launch a Software Ecosystem

    Create New Managed Services

    Launch a marketplace platform for selling full solutions bundled with SaaS or IaaS that include automated provisioning and recurring billing.


  • Scale Your Cloud Business for MSP VAR

    Scale Existing Cloud Business

    Choose from 300+ Catalog apps to sell with automated sales, provisioning, billing and end-user management.


  • Icons40X40 Mspvar Start Selling Saa S

    Start Selling Cloud Services

    Quickly respond to customers' growing appetite for subscription software.


Create higher margin, whole solutions with AppDirect.

Let us show you how.