Powering the digital economy

“No one knows exactly where the market is heading, so the fact that AppDirect can adapt to changing needs is very important to us.”

“We always like to say, ‘If there’s one thing we got right when we started, it was choosing AppDirect.’”

Bringing world class business apps to the SME sector to complement Vodafone’s core services in markets around the globe.

“Our partnership with AppDirect is based upon the idea that we need an open ecosystem of services in the cloud”

“AppDirect really opens for us amazing gateways to customers that wouldn’t typically buy from IBM.”

AppDirect was instrumental in the launch of customer-facing marketplace for BT which helps subscribers transform their businesses with access to powerful cloud services.

“Our decision was market led with AppDirect being very prevalent … We have a very collaborative working relationship.”

“With AppDirect, we're actually going to have, for the first time, an e-commerce platform, particularly for our business customers.”

“The cloud is critical because this is how customers want to consume services; we know they're asking for this”

“The AppDirect platform aligns strongly with our strategy ... to give customers exactly the solutions they need for their business.”

“AppDirect gives us economy of scale, faster time to market…”