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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

8 Rules Blog

Strategy & Best Practices

Creating Product Profile Consistency on Your Marketplace: 8 Rules to Include in Your Style Guide

Help keep the visitors' eyes on the page for longer by creating a uniform marketplace. Access your go-to style guide for a consistent content approach for merchandising your marketplace.

By Sangita Bhowmik / AppDirect / Jul 19, 2022

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News

AppDirect names Chris Shubert Vice President of Channel Sales at AppSmart

Christopher Shubert has been named Vice President of Channel Sales for AppSmart

By Ideas @ AppDirect / Partners / Jul 18, 2022

SEO Blog

Strategy & Best Practices

3 SEO Tips for Your B2B Marketplace: How to Drive Traffic Directly to Your Storefront

Do you know how many seconds you have to secure a user’s click to your marketplace? Find out and learn about the importance of optimizing your marketplace for search engines. Follow these tips to help users find your storefront first.

By Denise Sarazin / AppDirect / Jun 27, 2022

Zendesk Blog

Strategy & Best Practices

Ecosystems in Action: Zendesk

How Zendesk established a winning partner ecosystem and started and scaled its value-based B2B marketplace. Find out how the company’s approach stack up to recommendations from industry experts.

By Rebecca Muhlenkort / AppDirect / Jun 07, 2022

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Cloud Solutions

Your Customers Are Losing G Suite—Don’t Miss This Cloud Sales Opportunity

Effective August 1, 2022, the free edition of Google’s Business Legacy G Suite will be discontinued. Businesses that still use Legacy G Suite need to decide before June 1 where they want to move their data.

By Leslie Tytka / Partners / Jun 06, 2022

App Smart CRN WOTC Graphic

News & Updates

Renée Bergeron Named to CRN’s Women of the Channel Power 100 List

AppDirect’s own Senior Vice President & General Manager of AppSmart, Renée Bergeron, has been named to CRN’s 2022 Power 100 List.

By Ideas @ AppDirect / AppDirect / May 10, 2022