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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

The 3 Biggest Myths About B2B Marketplaces

Technology Insights

The 3 Biggest Myths About B2B Marketplaces

When Dell Computer launched its business-to-business (B2B) marketplace in 2001, the company hoped to increase traffic to its website and improve sales...

By Ideas @ AppDirect / AppDirect / Jul 27, 2020

Top 4 Technology Trends Impacting SaaS Marketplaces

Technology Insights

The Top 4 Technology Trends Impacting SaaS Marketplaces

If there were any doubts that SaaS represents the future of software distribution and consumption, the arrival of COVID-19 has effectively erased them...

By Ideas @ AppDirect / AppMarket / Jul 13, 2020

Gain Trust With Your Digital Marketplace

Strategy & Best Practices

Many Buyers Don't Know Where to Turn. Here's How to Gain Their Trust with Your Digital Marketplace.

In this guest post, Jordan Wahl, Content Marketing Manager at G2, explains why trust is so important for driving sales at digital marketplaces. The n...

By Ideas @ AppDirect / AppMarket / Jul 06, 2020

6 Support Channels to Improve Your Customer Service

News & Updates

6 Support Channels to Improve Your Customer Service

The need to provide excellent customer experiences has indisputably never been as important as it is in today’s consumer-driven world. According to B...

By Ideas @ AppDirect / AppHelp / Jun 24, 2020

10 B2B SaaS Companies That Crushed Their Growth Goals

Strategy & Best Practices

10 B2B SaaS Companies That Crushed Their Growth Goals—and How They Did It

SaaS adoption has skyrocketed over the past decade. In 2016, 38 percent of companies used SaaS for at least 80 percent of their software needs...

By Ideas @ AppDirect / AppDirect / Jun 22, 2020

7 Telecom Companies Disrupting the CSP Industry and How You Can Too

Industry Insights

7 Telecom Companies Disrupting the CSP Industry Through Digital Transformation—and How You Can Too

Disruption is now a fact of life for communications service providers (CSPs). In fact, the CSP sector sits near the top of the list of industries faci...

By Ideas @ AppDirect / AppMarket / Jun 10, 2020