AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the cloud commerce industry worldwide.

AppDirect Blog

Industry Insights

Delving into Digital Transformation and Cloud Commerce

Digital transformation is top of mind for many of today’s business leaders, and to judge from analysts, media, and other thought leaders, the situatio...

By Gretchen Dukowitz / AppDirect / Aug 11, 2017

AppDirect Engage 2017

The industry’s only cloud commerce-focused event.


Gearing Up for Our Best Engage Yet

For many, the summer is a time to relax, vacation, and take things more slowly. At AppDirect, however, it’s actually one of our busiest times of the y...

By Trevor Drewry / AppDirect / Aug 07, 2017

Strategy & Best Practices

Moving up the SMB Value Chain with a Winning Bundle Strategy

Since McDonald's first offered the Happy Meal, bundling has been an integral strategy for multi-product companies like banks, telcos, e-tailers.  Bund...

By Mary Montserrat-Howlett / AppHelp / Jul 28, 2017

Company & Culture

Base Camp

I joined AppDirect as Vice President of Engineering at the beginning of June. Friday was my 28th day on the job...

By Ron Pragides / AppDirect / Jul 17, 2017

Industry Insights

Doing Your Cloud Commerce Homework: Planning Worksheets

Change at any organization can be difficult, but at service providers, such as telecom companies, ISPs, business services and financial services provi...

By Gretchen Dukowitz / AppDirect / Jul 10, 2017

Strategy & Best Practices

Driving SaaS Sales: Best Practices for Onboarding

In most sales cycles, actually making the sale marks the pinnacle, and natural endpoint, of the entire process. In the world of selling cloud services...

By Christophe Girault / AppDirect / Jun 08, 2017

Technology Insights

Introducing Dashboard Folders!

We’re very excited to launch Dashboard Folders, a feature that will make navigating between and managing multiple dashboards easier. As more and more ...

By Kally Pan / AppInsights / Apr 21, 2017