Strategy & Best Practices

Building a Rich Partner Product Profile—Converting Browsers to Buyers

What does it take to evoke confidence in your integrated solutions? Shideh is back to review the elements that need to work together to convince your visitors to click the buy button.

By Shideh Rahmanian / AppDirect / May 03, 2022

News & Updates

AppDirect Merchants Can Now Sell Dropbox Business Product Suite

AppDirect and Dropbox have teamed up to allow merchants to sell Dropbox business products to their customers on the AppDirect subscription commerce platform.

By Ideas @ AppDirect / AppMarket / Apr 27, 2022

Industry Insights

Unlocking Secrets to B2B Customer Segmentation

Business buyers expect a consumer experience, but as a seller, you need to consider the nuances of customer traits before applying commonindu searchandising tactics.

By Jeffrey Leggo / AppMarket / Apr 26, 2022

Industry Insights

From AppExchange to AppDirect: An Inside Look at the Evolution of Software Ecosystems

A Q&A With AppDirect’s Technical Co-Founder Andy Sen

By Alex Smith / AppDirect / Apr 05, 2022

Technology Insights

Don’t Let Microservice Data Segregation Mess With Your Customers’ Search Experience

Is your software system built on a monolithic or microservice architecture? If it’s the latter, how do you solve the problem of joining data from multiple services while running search queries?

By Adam Demjen / AppDirect / Apr 01, 2022

Industry Insights

Five Software Companies Maximizing Growth with a Stellar Partner Strategy (and two that are a must-watch)

A vibrant partner community is fundamental to long-term success as software companies face those challenges and work to keep pace with demanding customers.

By Ideas @ AppDirect / AppMarket / Mar 22, 2022

AppDirect Blog