AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the cloud commerce industry worldwide.

AppDirect Blog

Industry Insights

3 Ways the Software Landscape is Changing—and What SaaS Companies Can Do to Respond

Over the past few decades, the software industry has experienced change at a faster rate than during any other time. For companies in the software bus...

By Nick Gilbert / AppReseller / Sep 11, 2017

Customer & Partner Success

SMB Email Marketing Is Sweet with Cakemail

Email marketing is one of the most well-established marketing technologies, and for SMBs, it remains one of the most popular.

By Stuart Cohen / AppDistribution / Aug 21, 2017

Industry Insights

Delving into Digital Transformation and Cloud Commerce

Digital transformation is top of mind for many of today’s business leaders, and to judge from analysts, media, and other thought leaders, the situatio...

By Gretchen Dukowitz / AppDirect / Aug 11, 2017

Events

Gearing Up for Our Best Engage Yet

The AppDirect Engage conference is the industry’s only event that focuses exclusively on cloud service commerce.

By Trevor Drewry / AppDirect / Aug 07, 2017

Strategy & Best Practices

Moving up the SMB Value Chain with a Winning Bundle Strategy

When it comes to creating attractive SaaS bundles for SMBs, many service providers haven’t yet cracked the code.

By Mary Montserrat-Howlett / AppHelp / Jul 28, 2017

Company & Culture

Base Camp

I joined AppDirect as Vice President of Engineering at the beginning of June. Friday was my 28th day on the job...

By Ron Pragides / AppDirect / Jul 17, 2017