AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
Strategy & Best Practices
Strategy & Best Practices
The App Store Concept: From Novelty to Necessity
Just about anyone of a certain age can remember the excitement surrounding Apple’s introduction of the iPhone in 2007. Part of what made the launch su...By Ideas @ AppDirect / AppMarket / Sep 22, 2020
Strategy & Best Practices
Adaptive Invoicing: Don't Let Legacy Invoicing Methods Block Your Ability to Succeed in the Digital Economy
Organizations have a strong desire to launch new products and go to market with innovative pricing and packaging to offer a compelling value propositi...By Peush Patel / AppMarket / Sep 14, 2020
Strategy & Best Practices
Resilience in Turbulent Times: Why Software Ecosystems Are More Essential Than Ever
It's no secret that software ecosystems are a critical component of a successful digital strategy. In fact, they are on track to generate $60 trillion...By Ideas @ AppDirect / AppDirect / Aug 24, 2020
Strategy & Best Practices
Many Buyers Don't Know Where to Turn. Here's How to Gain Their Trust with Your Digital Marketplace.
In this guest post, Jordan Wahl, Content Marketing Manager at G2, explains why trust is so important for driving sales at digital marketplaces. The n...By Ideas @ AppDirect / AppMarket / Jul 06, 2020
Strategy & Best Practices
10 B2B SaaS Companies That Crushed Their Growth Goals—and How They Did It
SaaS adoption has skyrocketed over the past decade. In 2016, 38 percent of companies used SaaS for at least 80 percent of their software needs...By Ideas @ AppDirect / AppDirect / Jun 22, 2020
Strategy & Best Practices
Three Ways SaaS Vendors Can Start Monetizing Their Software Ecosystems
If you look five years into the future, will your business model be the same as it is today? If you answered no, you’re in good company—76 percent of ...By Ideas @ AppDirect / AppMarket / Jun 08, 2020