AppDirect Blog

Strategy & Best Practices

How to Sell B2B SaaS: 10 Strategies for Success

Best practices for how to sell B2B SaaS effectively—especially in digital marketplaces—can be hard to come by, which is why we've collected 10 strategies that are being used by some of the world's most successful providers.

By Ideas @ AppDirect / AppMarket / May 16, 2023

Strategy & Best Practices

Decoding MEDDICC—Andy Whyte Breaks Down the 3 Key Parts to Selling

Andy Whyte has literally written the book on the power of the MEDDICC sales system. He helps companies apply MEDDICC to inject velocity and predictability into their sales processes. Don’t miss Andy’s top MEDDIC insights.

By Ideas @ AppDirect / Advisors / March 21, 2023

Strategy & Best Practices

Is Digital Transformation Dead? Here’s Why We Say No

Advisors—What does this mean for you? Watch the videos to best support customers in meeting their digital transformation goals.

By Rebecca Muhlenkort / Advisors / February 7, 2023

Strategy & Best Practices

Nail Your Marketplace Design

With only a fraction of a second make a first impression, online marketplace design can be a tough nut to crack. Be ware of these dos and don'ts to set your store up for success.

By Vera Barile / AppMarket / August 22, 2022

Strategy & Best Practices

3 Ways a Partner Summit Can Boost Your Ecosystem

How to build momentum with your partners- From structuring your agenda to generating buzz, find out the three ways a partner summit can boost your ecosystem.

By Ideas @ AppDirect / AppMarket / August 9, 2022

Strategy & Best Practices

Creating Product Profile Consistency on Your Marketplace: 8 Rules to Include in Your Style Guide

Help keep the visitors' eyes on the page for longer by creating a uniform marketplace. Access your go-to style guide for a consistent content approach for merchandising your marketplace.

By Sangita Bhowmik / AppDirect / July 19, 2022