Selling energy gives technology advisors a simple way to create fast, recurring revenue from existing customer relationships, while helping businesses lower one of th
By Amanda Marquez / AppDirect / April 21, 2026
AppDirect brought a new suite of advisor tools to Channel Partners 2026. Explore how these new capabilities help advisors work more efficiently, strengthen customer conversations, and unlock growth across more opportunities and categories.
By Denise Sarazin / AppDirect / April 17, 2026
The rules of provider growth are being rewritten. Marketplaces are the new storefront. Partners are the hidden growth engine, and AI is the new concierge. Now, AppDirect united them all with the acquisition of PartnerStack and Tackle.io and the definitive platform to win in the AI era.
By Denise Sarazin / AppDirect / April 14, 2026
AppDirect has been named one of Canada's Healthiest Workplaces for 2026. This recognition is a proud moment for AppDirect, reflecting the company's deep commitment to creating an environment where every employee can thrive. Learn more about the award and AppDirect's people-first initiatives that made it possible.
By Denise Sarazin / AppDirect / March 26, 2026
AppDirect’s new Director of Provider Management is driving growth and innovation for technology vendors. Learn how this leadership hire strengthens technology vendor success and expands multi-channel opportunities across the ecommerce marketplace.
By Denise Sarazin / AppDirect / March 24, 2026
Meet the AppDirect team at Channel Partners 2026. Discover how advisors and providers are scaling faster through unified lifecycle management, AI-powered sales tools, and the industry’s largest multi-category technology catalog—all from one platform.
By Rebecca Muhlenkort / AppDirect / March 12, 2026