Simon Lee-Smith from Vodafone presenting at Engage Conference

Customer Stories

Vodafone: Delivering award-winning services and solutions

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AppDirect was instrumental in the launch of customer-facing marketplace for BT which helps subscribers transform their businesses with access to powerful cloud services.

Communications Service Providers / CSPs

Creating a platform to enable its global partner ecosystem by extending the value of Business Spend Management.

Software Companies / ISVs

"What we've been able to benefit from is a significant reduction in time to market, and an almost pure elimination of cost in bringing out new products."

Bringing world class business apps to the SME sector.

Communications Service Providers / CSPs

Long View Systems consolidates storefront on one platform to remove friction in the buying process for end customers.


ADP’s Marketplace offers applications spanning the end-to-end Human Capital Management lifecycle.

Software Companies / ISVs

“The AppDirect platform aligns strongly with our strategy.”

Communications Service Providers / CSPs

“AppDirect gives us economy of scale, faster time to market.”

Communications Service Providers / CSPs

ABB connects customers to applications to help improve their business outcomes.


Keller Williams has disrupted the traditional ways in which real estate firms generate revenue via its online marketplace for agents and vendors.

Franchises Real Estate

Regional telecom company serves SMBs with core connectivity and SaaS.

Communications Service Providers / CSPs

“We always like to say, ‘If there’s one thing we got right when we started, it was choosing AppDirect.’”

Communications Service Providers / CSPs

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