AppDirect for Advisors
Simplify the way you find, sell and manage technology solutions for your customers with AppDirect's program for channel partners.
Become an AdvisorAppDirect Acquires ADCom Solutions’ NOC and VEEUE Platform to Deliver Premier Managed Services Through the Channel
What we do
The most successful advisors realize it's not just about giving organizations access to technology, but embracing digital channels to streamline and support their customers' entire buying journey—from strategy to implementation and support.
AppDirect empowers advisors to start or scale their businesses by simplifying the experience of finding, selling, and managing technology solutions for their customers.
We combine people and processes with a technology platform to provide an optimal experience for our partners, and their customers.

Diversify your portfolio with a multi-category catalog
Your customers rely on technology to help solve their changing business needs, which are becoming increasingly complex. With over 1,000 solutions from 600 providers from connectivity to cloud, the AppDirect catalog gives you the flexibility to seamlessly add new technology to your portfolio. Find, buy and manage the leading solutions across cloud software, infrastructure, connectivity, wireless/mobility, managed services, devices, even energy, all available from the Marketplace.
Discover our catalog
Digital Procurement Management Platform
Your customers turn to you because they value the expertise and solutions you bring to the table. At AppDirect, when your customers purchase their technology through you, they’ll gain access to a digital procurement management platform that helps them streamline their procurement of new technology services from you, manage their SaaS applications, and manage their workforce.
Discover your customers' new platformLooking for a different way to partner with AppDirect?
Resources for Advisors
Experience 360: Elevating the Advisor Experience
Learn how our strategic investments are driving growth and expansion for advisors
How to differentiate your cloud practice
Uncovering a customer’s clear path to the cloud is a matter of asking the right questions and knowing how to handle common objections
Coming to a city near you
Check out our calendar of virtual and in-person events. We'd love to see you soon!