Glossary
Digital Transformation
Digital transformation is the process by which companies adapt to or create new digital business strategies, products, and services to drive innovation, revenue growth, customer satisfaction, and other benefits.
Digital transformation strategies can vary widely according to a number of factors, such as industry, company size, and region. For example, telecommunications companies may bundle their core services—voice, mobile, Internet, etc.—with cloud-based software as one way to digitize more of their offerings. Manufacturers, on the other hand, might launch an industrial Internet of Things (IIoT) platform to connect smart devices with software and services.
Currently, almost seven out of 10 enterprise CEOs have a digital transformation strategy, a number that is set to rise as more businesses of all sizes enter the digital economy.
Cloud Commerce Experts Share Digital Transformation Trends for 2020
As technology evolves and accelerates, trends on how to succeed in the digital economy are harder to pin down. Read our blog posts where cloud commerce experts share the digital transformation trends they expect to see in 2020.
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Challenges in the Era of Digital Transformation
Even successful digital transformation initiatives have their challenges that can impact future growth. Read our report to learn more about these challenges in depth.
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