Glossary

B2B SaaS

B2B SaaS stands for business-to-business Software-as-a-Service. It encompasses cloud-based software used by businesses for various tasks, such as a accounting, office productivity, customer relationship management (CRM), and other work-related activities. Companies often subscribe to B2B SaaS solutions and pay on a recurring basis, usually monthly or yearly.

It is predicted that by 2022, 78 percent of companies will be running purely on B2B SaaS, and the growth of the public SaaS market will hit $76 billion by 2020.