News & Updates

Peak Spectrum Chooses AppDirect

By Denise Sarazin / May 30, 2023

When Peak Spectrum was looking to diversify its business offerings and grow its revenue base, the company knew it needed to focus on finding ways to simplify procurement, source top technology products, and ensure its consultants and customers have access to the best back-end systems available.

Peak Spectrum found all of that and more with the AppDirect Platform. A California-based IT consulting agency, Peak Spectrum will recommend and sell products to its customers from the AppDirect catalog—the largest multi-category technology catalog with cloud, telecom, energy and many other products from more than 1,000 providers.

Founded in 2015, Peak Spectrum offers strategy, solution architecture and other services in areas ranging from networking, data center, cloud, and professional services, to managed IT and desktop, unified communications as a service (UCaaS), and contact center as a service (CCaaS).

Peak Spectrum has also become our newest AppDirect Capital Invest partner. Invest enables business owners to transform the recurring revenue from their business into upfront capital. The partnership also unlocks the AppDirect platform, catalog, and team, allowing Peak Spectrum to effectively scale and accelerate growth.

“Bundling software with telecom services is the future of our business and we know that joining forces with AppDirect is the foundation that will enable us to provide the full-scale technology stack that many of our customers are looking for,” said Robert Sluss, CEO and co-founder, Peak Spectrum. “Customers want no-fuss, fast access to the technology they need, and the best support available. With AppDirect, we can deliver on those expectations and achieve our goal of transforming our business and being our customers’ sole partner of choice,” he added.

Streamlining operations with AppDirect digital back office tools

As part of the agreement, Peak Spectrum will take advantage of the AppDirect Marketplace which offers a set of digital back-office tools that will enable Peak Spectrum consultants to track and manage their quotes, orders, and commissions in a single location. Consultants will get an overall view of their business with a personalized dashboard for both connectivity and cloud. This level of integration is unique in the industry and it will make it easy to cross-sell services and create solution packages for customers.

AppDirect will also provide Peak Spectrum the support and resources it needs, including providing expert sales enablement, engineering expertise, integration, and post-implementation support.

Peak Spectrum will retain complete ownership and control of its business.

Joining an ecosystem of success

Peak Spectrum joins an ecosystem made up of more than 1,000 providers, 10,000 advisors and 5,000,000 subscribers who power their innovation, growth, and success on the AppDirect platform.

About AppDirect Capital Invest

Invest is ideally suited for any advisor or consulting agency that wants to scale and diversify its business but lacks the capital required to realize its vision. With Invest, companies like Peak Spectrum can maintain complete ownership of their company while diversifying their portfolio and seizing new revenue opportunities across telecom, cloud, SaaS, and more.

Follow these links to see how other companies are using AppDirect Invest to fuel business growth:

• NXTSYS Consolidates Equity and Seizes Next-Gen Technology Opportunities With AppDirect Invest

• GCG Accelerates Digital Transformation Journey

• US Network Drives Double-Digit Monthly Growth

• P2 Telecom Doubles Sales With AppDirect