AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
Customer & Partner Success
AppDirect Partners with Google to Launch Google Workspace
Over the past few months, we've all watched as work has transformed in unprecedented ways. For many, our offices are now remote—and they're going to s...By Rory Gallagher / AppDirect / Oct 13, 2020
Strategy & Best Practices
Delivering “Predictable” Innovation for Today’s Fast-Moving Digital Economy
If you work in the product management organization of a technology company, you know firsthand that the pace of technology change continues to acceler...By Michael Cassin / AppDirect / Oct 12, 2020
Company & Culture
Listening to Digital Heroes on a New Podcast from AppDirect
For the past 10 years, I've been fortunate to go to work every day and do something I love. As the co-founder and co-CEO of AppDirect, I've had the pr...
Strategy & Best Practices
The App Store Concept: From Novelty to Necessity
Just about anyone of a certain age can remember the excitement surrounding Apple’s introduction of the iPhone in 2007. Part of what made the launch su...By Ideas @ AppDirect / AppMarket / Sep 22, 2020
Strategy & Best Practices
Adaptive Invoicing: Don't Let Legacy Invoicing Methods Block Your Ability to Succeed in the Digital Economy
Organizations have a strong desire to launch new products and go to market with innovative pricing and packaging to offer a compelling value propositi...By Peush Patel / AppMarket / Sep 14, 2020
Company & Culture
Scaling AppDirect APIs with GraphQL Federation
Seeing more and more companies going headless with GraphQL, we at AppDirect also feel it’s our future reality. In a world where third-party developers...By Sébastien Lavoie-Courchesne / AppDirect / Aug 24, 2020
Strategy & Best Practices
Resilience in Turbulent Times: Why Software Ecosystems Are More Essential Than Ever
It's no secret that software ecosystems are a critical component of a successful digital strategy. In fact, they are on track to generate $60 trillion...By Ideas @ AppDirect / AppDirect / Aug 24, 2020
Technology Insights
How to Troubleshoot Urgent Production Issues
If you work with software, sooner or later you will run into a production issue. They happen to the best of developers and engineers, but what matters...By Jean-Philippe Boudreault / AppMarket / Aug 05, 2020
Technology Insights
The 3 Biggest Myths About B2B Marketplaces
When Dell Computer launched its business-to-business (B2B) marketplace in 2001, the company hoped to increase traffic to its website and improve sales...By Ideas @ AppDirect / AppDirect / Jul 27, 2020
Technology Insights
The Top 4 Technology Trends Impacting SaaS Marketplaces
If there were any doubts that SaaS represents the future of software distribution and consumption, the arrival of COVID-19 has effectively erased them...By Ideas @ AppDirect / AppMarket / Jul 13, 2020
Strategy & Best Practices
Many Buyers Don't Know Where to Turn. Here's How to Gain Their Trust with Your Digital Marketplace.
In this guest post, Jordan Wahl, Content Marketing Manager at G2, explains why trust is so important for driving sales at digital marketplaces. The n...By Ideas @ AppDirect / AppMarket / Jul 06, 2020
News & Updates
6 Support Channels to Improve Your Customer Service
The need to provide excellent customer experiences has indisputably never been as important as it is in today’s consumer-driven world. According to B...By Ideas @ AppDirect / AppHelp / Jun 24, 2020
Strategy & Best Practices
10 B2B SaaS Companies That Crushed Their Growth Goals—and How They Did It
SaaS adoption has skyrocketed over the past decade. In 2016, 38 percent of companies used SaaS for at least 80 percent of their software needs...By Ideas @ AppDirect / AppDirect / Jun 22, 2020