AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
Strategy & Best Practices
SMBs Can’t Get Enough of Microsoft. These Best Practices Can Help Resellers Win Their Business.
Microsoft’s momentum continues to pick up steam. Commercial adoption of its popular cloud-based productivity suite, Office 365, is growing 45 percent ...By Ideas @ AppDirect / AppMarket / Apr 23, 2018
Industry Insights
News Roundup: What Traditional Businesses Should Know About Digital Transformation
Here’s a selection of recent digital economy news from around the world that we’re talking about at AppDirect. What Traditional Businesses Need To Kn...By Ideas @ AppDirect / AppDirect / Apr 11, 2018
News & Updates
GDPR, AppDirect, and the Impact on the Digital Economy
Next month will mark a monumental shift in the protection of personal data in Europe. On May 25th, 2018, the European Union (EU) will begin to enforce...
Technology Insights
Introduction to the Workflow Microservice
At the beginning of this year, the Engineering team at AppDirect rolled out the first deployment of the Workflow Service (WFS) in production for a lar...By Pascal Chouinard / AppDirect / Apr 04, 2018
Industry Insights
Six Ways to Create Internal Brand Advocates Who Drive Customer Success
Traditional, consumer-oriented businesses do a good job of turning employees into brand advocates with free products, discounts, product previews, and...
Industry Insights
The Digital Revolution in Manufacturing, Part Three: Driving Competitive Value
The definition of manufacturing has always been straightforward: to make products on a large scale using machinery. With the dawn of Industry 4.0, how...By James MacTavish / AppDevices / Mar 28, 2018
Industry Insights
News Roundup: "In the Age of the Customer, Firms Must Adapt or Be Swept Aside"
Here’s a selection of recent digital economy news from around the world that we’re talking about at AppDirect. Digital Transformation by Sector: 6 Di...By Ideas @ AppDirect / AppDirect / Mar 27, 2018
Industry Insights
The Digital Revolution in Manufacturing, Part Two: Driving Customer Retention
A key success metric for companies in any industry are repeat buyers, and manufacturers are no different. Not only do repeat customers often spend mor...By James MacTavish / AppDevices / Mar 21, 2018
Industry Insights
News Roundup: The Trillion-Dollar Economy You’ve Never Heard Of
Here’s a selection of recent digital economy news from around the world that we’re talking about at AppDirect. Platform: The Trillion-Dollar Economy ...By Ideas @ AppDirect / AppDirect / Mar 19, 2018
Industry Insights
The Digital Revolution in Manufacturing, Part One: Building New Business Models
Steam-powered engines, electric mass production, computers and robots on the factory floor—the manufacturing industry has seen tremendous change...By James MacTavish / AppDevices / Mar 13, 2018
Industry Insights
The One Thing CSPs Can Do to Avoid the Early Death of a Digital Transformation Project
There’s a menace stalking your digital transformation project. You may think you’re ready for it, but it can sneak up and strike even the best-prepare...By Ideas @ AppDirect / AppDirect / Mar 12, 2018
Industry Insights
News Roundup: How Leadership Needs to Change to Drive Digital Transformation
Here’s a selection of recent digital economy news from around the world that we’re talking about at AppDirect. Digital Transformation Requires a Fund...By Ideas @ AppDirect / AppDirect / Mar 05, 2018
Events
MWC 2018: Looking Beyond the "Smart Factory" to Full Digital Transformation
Every year, Mobile World Congress (MWC) spotlights several key themes that shape the event. It should come as no surprise that “The 4th Industrial Rev...By Swetha Salunke / AppDevices / Feb 28, 2018