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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

Blog posts by

Platform Insights Confluent Blog

Technology Insights

Platform Insights: Balancing Agility and Efficiency with Confluent's Kafka Data Streaming

Discover how DevOps and the application of platforms like Confluent's Kafka Data Streaming have transformed application development and growth at AppDirect. Learn about our strategic pillars that impact customer outcomes, our journey with Kafka systems, and future AI innovations.

By Rebecca Muhlenkort / AppDirect / February 13, 2025

Smart Support Blog

Technology Insights

Why You Should Sell a Help-desk Solution: Your Strategic Opportunity

What is a help-desk solution? And why should you offer it? Learn how technology advisors and providers can harness managed services for optimized IT support, mitigating margin compression and spurring revenue growth.

By Rebecca Muhlenkort / AppDirect / February 10, 2025

AD Platform Enhancements

Technology Insights

AppDirect Platform Enhancements—Driving Digital Commerce Forward

Explore AppDirect’s latest platform enhancements that empower providers, advisors, and buyers. From digital ecosystems to a unified hub, discover how these innovations support the entire digital subscription journey for modern business success.

By Rebecca Muhlenkort / AppDirect / December 5, 2024

Emerging Tech Sales Workshops Blog

Events

Build, Diversify & Grow: 5 Key Takeaways from Emerging Tech Sales Workshops

Discover what to expect in this engaging workshop! Learn how to frame customer conversations using the AppDirect Technology Wheel and sharpen your skills with gamified team challenges. Unlock opportunities in energy, managed services, SaaS, cloud, AI, solution engineering, and more.

By Rebecca Muhlenkort / AppDirect / November 27, 2024

4 Keys Blog

Strategy & Best Practices

How to Thrive in the Digital Economy—The 4 Digital Keys to Success

Discover the four keys to digital success. Learn how these strategies that have propelled B2B commerce giants to over 300% market capitalization growth using marketplace platforms, and how you can leverage them to future-proof your company.

By Denise Sarazin / AppDirect / November 19, 2024

Roadmap Blog

Strategy & Best Practices

Your Roadmap to Success—Build, Expand, and Future-proof Your Business

As technology spending rises, partners must adapt. Learn how to build, expand, and future-proof your business with AppDirect's three-stage framework for digital growth. Discover key strategies to stay competitive.

By Rebecca Muhlenkort / AppDirect / November 19, 2024