Industry Insights

8 B2B SaaS Companies Crushing Growth Goals—How They’re Doing It (and How You Can Too)

Explore how eight leading B2B SaaS companies are achieving extraordinary growth. Discover their strategies in digital transformation, marketplace ecosystems, AI integration, and sales channel diversification to elevate your business.

By Rebecca Muhlenkort / AppDirect / October 27, 2025

Customer & Partner Success

Celebrating the 2025 Digital Heroes and Provider Award Winners

Meet the 2025 AppDirect Digital Heroes and Provider Award winners transforming the AppDirect community through visionary leadership, bold innovation, and strong partnerships that are shaping the future of digital commerce.

By Denise Sarazin / AppDirect / September 2, 2025

Strategy & Best Practices

Get Comfortable Talking Security with Your Customers

A practical guide for tech advisors to confidently engage in cybersecurity conversations, understand risks, and support customers with essential security knowledge and resources

By Denise Sarazin / AppDirect / August 22, 2025

Strategy & Best Practices

Grow Your Revenues Through New Routes to Market

Explore four proven strategies to broaden your routes to market, sell more effectively into the SMB market, and achieve maximum revenue growth

By Denise Sarazin / AppDirect / August 21, 2025

Technology Insights

Maximize Your Microsoft Partnership

Learn how Microsoft’s FY26 strategic shifts unlock new opportunities for both SMBs and Microsoft partners, focusing on AI business solutions, cloud & AI platforms, and security.

By Denise Sarazin / AppDirect / August 18, 2025

Strategy & Best Practices

How to Land AWS Opportunities

Dive into the ins and outs of the hyperscaler opportunity, including AWS, Learn how to leverage vendor engagement, scalability, and strategic assessments to expand your marketplace portfolio.

By Rebecca Muhlenkort / AppDirect / August 14, 2025

AppDirect Blog

Blog posts by