AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
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News & Updates
Get Found, Get Chosen, Get Paid on the Ultimate Partner-led B2B Commerce Platform
The rules of provider growth are being rewritten. Marketplaces are the new storefront. Partners are the hidden growth engine, and AI is the new concierge. Now, AppDirect united them all with the acquisition of PartnerStack and Tackle.io and the definitive platform to win in the AI era.By Denise Sarazin / AppDirect / April 14, 2026
Customer & Partner Success
Be the First to See the New Advisor Tools We’re Showcasing at Channel Partners
AppDirect is bringing a new suite of advisor tools to Channel Partners 2026. Explore how these new capabilities help advisors work more efficiently, strengthen customer conversations, and unlock growth across more opportunities and categories.By Denise Sarazin / AppDirect / April 2, 2026
News & Updates
AppDirect Honored as One of Canada's Healthiest Workplaces for 2026
AppDirect has been named one of Canada's Healthiest Workplaces for 2026. This recognition is a proud moment for AppDirect, reflecting the company's deep commitment to creating an environment where every employee can thrive. Learn more about the award and AppDirect's people-first initiatives that made it possible.By Denise Sarazin / AppDirect / March 26, 2026
News & Updates
Driving Provider Success, Marketplace Expansion, and the Everything Store
AppDirect’s new Director of Provider Management is driving growth and innovation for technology vendors. Learn how this leadership hire strengthens technology vendor success and expands multi-channel opportunities across the ecommerce marketplace.By Denise Sarazin / AppDirect / March 24, 2026
Events
Meet Us at Channel Partners 2026: New Routes to Market for Advisors and Providers
Meet the AppDirect team at Channel Partners 2026. Discover how advisors and providers are scaling faster through unified lifecycle management, AI-powered sales tools, and the industry’s largest multi-category technology catalog—all from one platform.By Rebecca Muhlenkort / AppDirect / March 12, 2026
Technology Insights
Build vs Buy Software—How AI-enabled Software Development and Vibe Coding are Changing the Game
Choosing whether to build software internally or purchase an existing solution has long been a key decision for businesses. Today, the rise of AI and vibe coding to create software makes this choice increasingly complex. This article delves into these developments, with practical advice for technology decision-making.By Denise Sarazin / AppDirect / March 10, 2026