AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
Strategy & Best Practices
How to Easily Win Lucrative Energy Deals—A Guide for Advisors
Exploding energy demands and market complexity are creating lucrative opportunities for advisors. Discover practical steps to integrate energy solutions into your portfolio that drive revenue growth and stronger customer relationships.By Denise Sarazin / AppDirect / July 16, 2025
Technology Insights
7 Signs You Need Better Hardware Management—And What You Can Do About It
Many businesses struggle with hardware management. This blog identifies 7 key warning signs of ineffective hardware lifecycle management and explores how centralized, automated solutions can improve security, reduce costs, and boost employee productivity.By Denise Sarazin / AppDirect / July 14, 2025
Strategy & Best Practices
Building a Human-Oriented AI Strategy: Elevating Workplace Interactions with AI Companions
AI is transforming the workplace by enhancing human potential rather than replacing it. Discover how AI companions can boost creativity, streamline tasks, and support smarter decisions—helping teams work better together and innovate faster.By Rebecca Muhlenkort / AppDirect / July 9, 2025
Strategy & Best Practices
Choosing the Right Security Solutions: Building a Proactive Defense Strategy
Navigate the vast security solution landscape with strategic guidance from technology advisors. Discover effective security conversations that align with business objectives, enhance protection, and embrace digital marketplace integration for streamlined cybersecurity solutions.By Rebecca Muhlenkort / AppDirect / July 7, 2025
Strategy & Best Practices
Optimize Digital Experiences: Harnessing Cloud Connectivity and Colocation
Explore AI-driven digital transformation with cloud connectivity and colocation strategies. Learn how infrastructure investments minimize latency, enhance security, and boost agility, positioning your business for explosive AI growth. Prepare for tomorrow, today.By Rebecca Muhlenkort / AppDirect / June 27, 2025
Strategy & Best Practices
Winning at Scale: Practical Tactics to Grow and Differentiate Your Marketplace
Find out how leading marketplaces scale with purpose through smart catalog expansion. Learn why relevance and operational excellence matter most for growth, and get actionable tips from ACP Group to strengthen customer engagement and revenue. Perfect for today’s digital-first market.By Rebecca Muhlenkort / AppDirect / June 25, 2025
Strategy & Best Practices
Scale & Optimize your Channel Sales: How a Streamlined Marketplace Strategy Fuels Growth
Learn why partner experience and omnichannel engagement are key to channel sales growth. Discover how a streamlined marketplace strategy and centralized operations help retain resellers, reduce friction, and drive scale—tips you can use now.By Rebecca Muhlenkort / AppDirect / June 18, 2025