AppDirect Blog

Strategy & Best Practices

Building a Human-Oriented AI Strategy: Elevating Workplace Interactions with AI Companions

AI is transforming the workplace by enhancing human potential rather than replacing it. Discover how AI companions can boost creativity, streamline tasks, and support smarter decisions—helping teams work better together and innovate faster.

By Rebecca Muhlenkort / AppDirect / July 9, 2025

Strategy & Best Practices

Choosing the Right Security Solutions: Building a Proactive Defense Strategy

Navigate the vast security solution landscape with strategic guidance from technology advisors. Discover effective security conversations that align with business objectives, enhance protection, and embrace digital marketplace integration for streamlined cybersecurity solutions.

By Rebecca Muhlenkort / AppDirect / July 7, 2025

Strategy & Best Practices

Optimize Digital Experiences: Harnessing Cloud Connectivity and Colocation

Explore AI-driven digital transformation with cloud connectivity and colocation strategies. Learn how infrastructure investments minimize latency, enhance security, and boost agility, positioning your business for explosive AI growth. Prepare for tomorrow, today.

By Rebecca Muhlenkort / AppDirect / June 27, 2025

Strategy & Best Practices

Winning at Scale: Practical Tactics to Grow and Differentiate Your Marketplace

Find out how leading marketplaces scale with purpose through smart catalog expansion. Learn why relevance and operational excellence matter most for growth, and get actionable tips from ACP Group to strengthen customer engagement and revenue. Perfect for today’s digital-first market.

By Rebecca Muhlenkort / AppDirect / June 25, 2025

Strategy & Best Practices

Scale & Optimize your Channel Sales: How a Streamlined Marketplace Strategy Fuels Growth

Learn why partner experience and omnichannel engagement are key to channel sales growth. Discover how a streamlined marketplace strategy and centralized operations help retain resellers, reduce friction, and drive scale—tips you can use now.

By Rebecca Muhlenkort / AppDirect / June 18, 2025

Strategy & Best Practices

How to Build Purpose-Built AI Agents That Actually Solve Business Problems

Learn why purpose-built AI agents—not generic tools—solve real business challenges. Discover best practices for secure, effective AI agent development, and how to avoid shadow IT risks. Join the conversation at Thrive and see agentic AI in action.

By Rebecca Muhlenkort / AppDirect / June 11, 2025