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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

Blog posts by

Cloud Connect and co location

Strategy & Best Practices

Optimize Digital Experiences: Harnessing Cloud Connectivity and Colocation

Explore AI-driven digital transformation with cloud connectivity and colocation strategies. Learn how infrastructure investments minimize latency, enhance security, and boost agility, positioning your business for explosive AI growth. Prepare for tomorrow, today.

By Rebecca Muhlenkort / AppDirect / June 27, 2025

Catalog expansion blog

Strategy & Best Practices

Winning at Scale: Practical Tactics to Grow and Differentiate Your Marketplace

Find out how leading marketplaces scale with purpose through smart catalog expansion. Learn why relevance and operational excellence matter most for growth, and get actionable tips from ACP Group to strengthen customer engagement and revenue. Perfect for today’s digital-first market.

By Rebecca Muhlenkort / AppDirect / June 25, 2025

Streamline your reseller channels Blog Image

Strategy & Best Practices

Scale & Optimize your Channel Sales: How a Streamlined Marketplace Strategy Fuels Growth

Learn why partner experience and omnichannel engagement are key to channel sales growth. Discover how a streamlined marketplace strategy and centralized operations help retain resellers, reduce friction, and drive scale—tips you can use now.

By Rebecca Muhlenkort / AppDirect / June 18, 2025

Fast Tracking AI Value Strategies for Immediate Impact

Strategy & Best Practices

Fast-Tracking AI Value: Strategies for Immediate Impact

Turn AI's potential into a profit-generating reality for your business. Discover how to pinpoint impactful AI opportunities, choose the right partners, and start generating immediate value.

By Denise Sarazin / AppDirect / June 16, 2025

AI agents blog

Strategy & Best Practices

How to Build Purpose-Built AI Agents That Actually Solve Business Problems

Learn why purpose-built AI agents—not generic tools—solve real business challenges. Discover best practices for secure, effective AI agent development, and how to avoid shadow IT risks. Join the conversation at Thrive and see agentic AI in action.

By Rebecca Muhlenkort / AppDirect / June 11, 2025

White Labeled Storefronts blog

Strategy & Best Practices

How White-Labeled Storefronts Can Become Your Most Powerful Customer Engagement Tool

Unlock deeper engagement and drive leads with a white-labeled storefront. Deliver seamless, brand-driven experiences and curated solutions—all under your own brand—while capturing rich customer insights to fuel growth. Discover why storefronts are essential for modern B2B success.

By Rebecca Muhlenkort / AppDirect / June 10, 2025