Industry Insights
News Roundup: The Trillion-Dollar Economy You’ve Never Heard Of
By Ideas @ AppDirect / March 19, 2018

Here’s a selection of recent digital economy news from around the world that we’re talking about at AppDirect.
Platform: The Trillion-Dollar Economy You’ve Never Heard Of
Rebecca Hobson, MinuteHack, March 5, 2018
“‘The platform economy touches everyone and there are hundreds of platforms out there. We tend to speak about the big ones like Uber and Airbnb, but there are so many more: it’s B2B, B2C, even children use platforms. They are ubiquitous.’” Read more.
Digital Transformation and the Channel - Where Do You Sit?
Jessica Meek, Channelnomics, March 6, 2018
“From the 'wrenching effect' of cloud to 'unprecedented opportunity', the channel has a lot to gain from getting aboard the digital train without hesitation.” Read more.
'Digitize or Die': Embrace IoT Digital Transformation or Perish
Don Flockiger, TechTarget, March 2018
“What do Polaroid, Nokia and Blockbuster all have in common—besides all being huge companies that sank? They didn't digitize—so they died. In his new book, ‘Digitize or Die,’ Schneider Electric internet of things (IoT) guru Nicolas Windpassinger lays out the case for all companies to find their IoT digital transformation groove.” Read more.
7 Techniques for Successful Digital Transformation Initiatives
Julie Furt, InformationWeek, March 13, 2018
“Successful transformation initiatives driven by business goals and enabled by technology can realize massive competitive advantages to organizations. Unfortunately, these large IT initiatives also have notoriously high failure rates and unexpected cost overruns. The larger the initiative, the more likely it is to fail, and to fail big… [Here] are seven key techniques for successful technology-enabled transformation initiatives.”
Ideas @ AppDirect is a leading source for trends, statistics, best practices, and other information related to the digital economy.
Related Articles

Industry Insights
Sell More, Tap into 3 Product Stack Trends
Are you curious what tech stacks are trending right now? Or are you looking for insight into having more productive customer conversations in the coming year?By Ideas @ AppDirect / Advisors / February 27, 2023

Industry Insights
5 Market Predictions for 2023 —What You Need to Know
Get prepared! Our 2023 forecast will help you decide where to focus on. Find out key predictions and how it may impact you and your customers.By Ideas @ AppDirect / Advisors / January 30, 2023

Industry Insights
Key 2023 Economic Trends & Challenges—and How to Respond
How advisors can stay competitive in this challenging environment. We explore inflation, changing expectations around cash, productivity, and more.By Ideas @ AppDirect / Advisors / January 16, 2023