You’re Well on Your Way...
... to making your B2B subscription commerce strategy a success. At this point, you’ve aligned your project across the different stakeholder groups across the company, defined your goals and how you’ll measure success, and validated the critical capabilities you’ll need when you launch your subscription-based offerings.
Hopefully, you’ve also chosen or will soon select a robust technology platform to support your move to a recurring revenue model, one that will allow you to power a seamless experience for customers, partners, and company employees.
Now it’s time to begin preparing for deployment, integration with existing systems, and potential migration of existing customer, product, and subscription information to your new platform.
As with any technology deployment, your team can manage and minimize project risk by using proper planning, seeking out expert guidance and input, and applying best practices. Part of a good plan is anticipating what can go wrong and taking steps to prevent it from derailing your project.
This chapter covers:
- The common pitfalls of deployment, integration, and migration and how to avoid them
Don’t Do This:
B2B subscription commerce is complex, with relationships that span multiple people, channels, and devices.
It takes a powerful, flexible platform to handle the complexity of a recurring revenue model while delivering a frictionless customer and partner experience.
When you choose AppDirect, our implementation experts will be by your side every step of the way, helping you understand how to translate your complex use cases into a successful implementation and launch. They’ll also help your team understand why it’s important to follow the proven AppDirect methodology and best practices to avoid making these common mistakes.
Taking a big-bang approach
Why It’s a Mistake
- Trying to implement everything at once extends your timeline for implementation and increases project risk and complexity.
What You Should Do Instead
Identify and prioritize the must-have functionality required to launch a minimally viable implementation. Capture nice-to-have functionality in a backlog for later implementation after your initial launch.
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