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AppCares -
Our Mission in
Action.

Giving Back to Help Our Communities Thrive.

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Transformation Through Equality.

At AppDirect, we believe in the transformative power of equality, guided by our core values. We’ve adopted a thoughtful, strategic approach—taking the time to reflect deeply and develop a scalable community impact initiative that truly reflects our company, our team and our values. AppCares is focused on inclusion, not exclusion. Regardless of race, socioeconomic status or neighborhood, we believe anyone can thrive and digitally transform their industry, business or community with the right tools, mindset and access to technology.

AppCares, the social impact arm of AppDirect, is focused on empowering under-resourced communities worldwide through technology. Our AppCares mission centers on:

Enabling equality of opportunity by making technology universally accessible for anyone to develop and excel at their craft

We continuously seek to address the inequality in access to technology by partnering with like minded organizations, volunteering our physical and mental capital, and directly enabling businesses to thrive in the digital economy. Through these efforts, we aim to unlock opportunities for those with untapped potential, helping them to do their best work and drive impactful change.

At AppDirect, we are committed to driving positive change and making a lasting impact—join us in this journey towards a more equitable future.

Start Your Journey
Be Seen

1+1 = 3

One of the pillars of AppCares is partnering with organizations that share our same mindset of trying to help people, businesses, and communities thrive through technology.

We believe that by coming together we can make an even bigger impact and break the norm. By identifying organizations in the communities where we operate across the globe, we seek to leverage our unique value proposition as a company to equip them to do their best work. Enabling equity of opportunity to technology is in our company DNA, and we are constantly seeking out social impact organizations that are aligned with our mission.

Innovating Impact Through Global Partnerships.

At AppDirect, we are dedicated to partnering with organizations that share the synergistic mission of AppCares. We have established AppCares partnerships with organizations in all of our offices and regions worldwide.

While each partnership is designated to a specific region, AppDirectors are encouraged to get involved with any of these partners. Many of them offer virtual volunteer opportunities, making it easy for anyone to contribute from anywhere.

We are continuously expanding our network of partnerships. Join us in making a global impact by engaging with these remarkable organizations and driving meaningful change together.

Serving Locally, Impacting Globally.

AppDirect proudly hosts Global Days of Service, globally coordinated events that encourage all AppDirectors to engage with their local communities and AppCares partners. This initiative offers a unique opportunity to volunteer and connect with local organizations, giving back to the communities where we live and work.

With numerous virtual and in-person volunteer options available, everyone can participate and make a difference, no matter where they are. Join us in making a meaningful impact through our collective efforts around the globe.

Inspiration Fueling Innovation.

AppCares leverages the diverse expertise of our AppDirectors and our industry-leading technology platform to help accelerate a business’s success in an underserved community or region giving them the freedom to grow.

Our innovation comes from being inspired by so many businesses that have made a big impact in the world around them with such limited access to technology, business guidance, and expertise, and human capital. Through AppCares, we work with these businesses to identify how we can provide the skills, technology, and guidance to make them thrive and make an even bigger impact on their communities.