AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
ecosystems
Industry Insights
Partner Monetization Strategies: Which is Right for You?
Your Partner Strategy will evolve as your business grows. Shideh Rahmanian breaks down the various models and the impacts of each on your business - from operational considerations to added revenue.By Shideh Rahmanian / AppMarket / March 1, 2022
Strategy & Best Practices
Executive Q&A: How to Move from a Product-Focused Company to a Platform
iCIMS is a leading provider of cloud-based talent acquisition solutions that customers use to attract, engage, and hire employees. Founded in 2000, iC...By Ideas @ AppDirect / AppMarket / April 11, 2019
Strategy & Best Practices
The Five Elements Every Manufacturer Needs for Marketplace Success
For today’s hardware and device makers, the race is on, not only to launch digital strategies around their physical products, but to also make their d...By Ideas @ AppDirect / AppDevices / August 30, 2018
Strategy & Best Practices
Answering the Digital Platform “Build vs. Buy” Question for Hardware and Device Makers
The manufacturing industry is rapidly approaching a tipping point. By 2020, just two years from now, the majority of hardware and device makers will r...By Ideas @ AppDirect / AppDevices / August 23, 2018
Strategy & Best Practices
How Manufacturers Can Define Digital KPIs that Matter
In the manufacturing sector, digital transformation is a hot topic. However, despite its novelty—or maybe because of it—manufacturers are having a har...By Ideas @ AppDirect / AppDevices / August 16, 2018
Strategy & Best Practices
When Software and Hardware Equal Digital Transformation Success
By now, digital transformation has been around long enough that it has gone from concept to actionable business strategy. With this maturity, business...By Ideas @ AppDirect / AppDevices / July 24, 2018