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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.


10 B2B SaaS Companies That Crushed Their Growth Goals

Strategy & Best Practices

10 B2B SaaS Companies That Crushed Their Growth Goals—and How They Did It

SaaS adoption has skyrocketed over the past decade. In 2016, 38 percent of companies used SaaS for at least 80 percent of their software needs...

By Ideas @ AppDirect / AppDirect / June 22, 2020

Icims Executive Qa Blog

Strategy & Best Practices

Executive Q&A: How to Move from a Product-Focused Company to a Platform

iCIMS is a leading provider of cloud-based talent acquisition solutions that customers use to attract, engage, and hire employees. Founded in 2000, iC...

By Ideas @ AppDirect / AppMarket / April 11, 2019

Prosperworks Cae Study Post

Industry Insights

How B2B SaaS Vendors Can Find Success in the Channel

“The SaaS business model is broken. There, I said what's needed to be said.” That tough but true statement comes from a recent column by Sunir Shah, ...

By Ideas @ AppDirect / AppDirect / May 10, 2018

Telecom Ebook Post

Industry Insights

Can Telcos Escape the Commoditization Trap? New eBook Provides Answers

Earlier this year, Jon Fredrik Baksaas, former CEO of Telenor and current chairman of the GSMA, sat down with McKinsey & Co. to discuss what operators...

By Ideas @ AppDirect / AppDirect / May 9, 2018