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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

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App Smart CRN WOTC Graphic

News & Updates

Renée Bergeron Named to CRN’s Women of the Channel Power 100 List

AppDirect’s own Senior Vice President & General Manager of AppSmart, Renée Bergeron, has been named to CRN’s 2022 Power 100 List.

By Dan Hoerr / AppDirect / May 10, 2022

Product Profile Blog

Strategy & Best Practices

Building a Rich Partner Product Profile—Converting Browsers to Buyers

What does it take to evoke confidence in your integrated solutions? Shideh is back to review the elements that need to work together to convince your visitors to click the buy button.

By Shideh Rahmanian / AppDirect / May 03, 2022

Dropbox Blog v2

News & Updates

AppDirect Merchants Can Now Sell Dropbox Business Product Suite

AppDirect and Dropbox have teamed up to allow merchants to sell Dropbox business products to their customers on the AppDirect subscription commerce platform.

By Ideas @ AppDirect / AppMarket / Apr 27, 2022

Unlocking Secrets Blog

Industry Insights

Unlocking Secrets to B2B Customer Segmentation

Business buyers expect a consumer experience, but as a seller, you need to consider the nuances of customer traits before applying commonindu searchandising tactics.

By Jeffrey Leggo / AppMarket / Apr 26, 2022

Andy Sen Blog

Industry Insights

From AppExchange to AppDirect: An Inside Look at the Evolution of Software Ecosystems

A Q&A With AppDirect’s Technical Co-Founder Andy Sen

By Alex Smith / AppDirect / Apr 05, 2022

Customer Search Experience Blog

Technology Insights

Don’t Let Microservice Data Segregation Mess With Your Customers’ Search Experience

Is your software system built on a monolithic or microservice architecture? If it’s the latter, how do you solve the problem of joining data from multiple services while running search queries?

By Adam Demjen / AppDirect / Apr 01, 2022