AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

Blog posts by Gretchen Dukowitz

Industry Insights

Moving Beyond the Dumb Pipe to Win the Digital Economy

Would you ever buy mobile service from Netflix or PayPal? What about eBay or Amazon? If you’re shaking your head at such a far-fetched idea, you’re in...

By Gretchen Dukowitz / AppMarket / Feb 12, 2018

Industry Insights

The Race to Develop IoT Strategies that Work

In 1982, students at Carnegie Mellon University created the world’s first connected device by rigging a vending machine to report on its inventory and...

By Gretchen Dukowitz / AppDevices / Nov 02, 2017

Industry Insights

SaaS and the Changing Support Needs of SMBs

For small and medium-sized businesses (SMBs), the cloud technology tipping point has already come and gone. By the end of this year, 94 percent of U.S...

By Gretchen Dukowitz / AppHelp / Oct 17, 2017

Industry Insights

Delving into Digital Transformation and Cloud Commerce

Digital transformation is top of mind for many of today’s business leaders, and to judge from analysts, media, and other thought leaders, the situatio...

By Gretchen Dukowitz / AppDirect / Aug 11, 2017

Industry Insights

Doing Your Cloud Commerce Homework: Planning Worksheets

Change at any organization can be difficult, but at service providers it can be especially tough.

By Gretchen Dukowitz / AppDirect / Jul 10, 2017

Strategy & Best Practices

Office 365 and Google Apps for Work: A Guide for Resellers

Learn how to evaluate Microsoft and Google, and learn which solution appeals to which customer segments and why.

By Gretchen Dukowitz / AppDirect / Aug 31, 2016