AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
Blog posts by
Strategy & Best Practices
3 SEO Tips for Your B2B Marketplace: How to Drive Traffic Directly to Your Storefront
Do you know how many seconds you have to secure a user’s click to your marketplace? Find out and learn about the importance of optimizing your marketplace for search engines. Follow these tips to help users find your storefront first.By Denise Sarazin / AppDirect / Jun 27, 2022
Strategy & Best Practices
Ecosystems in Action: Zendesk
How Zendesk established a winning partner ecosystem and started and scaled its value-based B2B marketplace. Find out how the company’s approach stack up to recommendations from industry experts.By Rebecca Muhlenkort / AppDirect / Jun 07, 2022
Cloud Solutions
Your Customers Are Losing G Suite—Don’t Miss This Cloud Sales Opportunity
Effective August 1, 2022, the free edition of Google’s Business Legacy G Suite will be discontinued. Businesses that still use Legacy G Suite need to decide before June 1 where they want to move their data.By Leslie Tytka / Partners / Jun 06, 2022
News & Updates
Renée Bergeron Named to CRN’s Women of the Channel Power 100 List
AppDirect’s own Senior Vice President & General Manager of AppSmart, Renée Bergeron, has been named to CRN’s 2022 Power 100 List.By Ideas @ AppDirect / AppDirect / May 10, 2022
Strategy & Best Practices
Building a Rich Partner Product Profile—Converting Browsers to Buyers
What does it take to evoke confidence in your integrated solutions? Shideh is back to review the elements that need to work together to convince your visitors to click the buy button.By Shideh Rahmanian / AppDirect / May 03, 2022
Cloud Solutions
It’s Time to Switch From Your Legacy G Suite Service—Answers to All Your Questions
You need to decide before June 1 how you'll handle the transition to Google Workspace. We've put together some FAQs to help with the change.By Leslie Tytka / Partners / Apr 27, 2022