Last week at AppDirect's annual Engage summit, we announced a new partnership with G2, the world’s largest tech marketplace where businesses can disco...
By Ideas @ AppDirect / AppDirect / September 25, 2019
Most people aren’t natural-born salespeople. And even if you had an entire staff of sales savants, it’s still one of the hardest jobs out there...
By Kam Rawal / AppHelp / December 4, 2018
For companies in the digital economy, you know that the barriers for customers to churn are extremely low. That’s why you’re investing in ways to driv...
By Kam Rawal / AppHelp / May 31, 2018
Traditional, consumer-oriented businesses do a good job of turning employees into brand advocates with free products, discounts, product previews, and...
By Kam Rawal / AppHelp / April 2, 2018
The definition of manufacturing has always been straightforward: to make products on a large scale using machinery. With the dawn of Industry 4.0, how...
By James MacTavish / AppDevices / March 28, 2018
A key success metric for companies in any industry are repeat buyers, and manufacturers are no different. Not only do repeat customers often spend mor...
By James MacTavish / AppDevices / March 21, 2018