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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

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News & Updates

AppDirect Partners with G2 to Offer G2 Ratings and Reviews Through the Add-On Store

Last week at AppDirect's annual Engage summit, we announced a new partnership with G2, the world’s largest tech marketplace where businesses can disco...

By Ideas @ AppDirect / AppDirect / September 25, 2019

6 Strategies for Using Incentives To Boost Saas Sales Performance

Industry Insights

6 Strategies for Using Incentives to Boost SaaS Sales Performance

Most people aren’t natural-born salespeople. And even if you had an entire staff of sales savants, it’s still one of the hardest jobs out there...

By Kam Rawal / AppHelp / December 4, 2018

Four Tools Drive Customer Success

Industry Insights

Four Tools Your Team Needs to Drive Customer Success

For companies in the digital economy, you know that the barriers for customers to churn are extremely low. That’s why you’re investing in ways to driv...

By Kam Rawal / AppHelp / May 31, 2018

Internal Brand Advocates Blog

Industry Insights

Six Ways to Create Internal Brand Advocates Who Drive Customer Success

Traditional, consumer-oriented businesses do a good job of turning employees into brand advocates with free products, discounts, product previews, and...

By Kam Rawal / AppHelp / April 2, 2018

Manufacturing Blog Series Part3

Industry Insights

The Digital Revolution in Manufacturing, Part Three: Driving Competitive Value

The definition of manufacturing has always been straightforward: to make products on a large scale using machinery. With the dawn of Industry 4.0, how...

By James MacTavish / AppDevices / March 28, 2018

Manufacturing Blog Series Part2

Industry Insights

The Digital Revolution in Manufacturing, Part Two: Driving Customer Retention

A key success metric for companies in any industry are repeat buyers, and manufacturers are no different. Not only do repeat customers often spend mor...

By James MacTavish / AppDevices / March 21, 2018