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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

channel strategy

Prosperworks Qa Blog Post

Strategy & Best Practices

Executive Q&A with ProsperWorks: Best Practices for Building a Channel Program

For many SaaS companies, the channel is becoming an increasingly important part of their go-to-market strategies. In fact, almost 70 percent of SaaS v...

By Ideas @ AppDirect / AppReseller / Jul 17, 2018

Prosperworks Cae Study Post

Industry Insights

How B2B SaaS Vendors Can Find Success in the Channel

“The SaaS business model is broken. There, I said what's needed to be said.”That tough but true statement comes from a recent column by Sunir Shah, Pr...

By Ideas @ AppDirect / AppDirect / May 10, 2018

Telecom Ebook Post

Industry Insights

Can Telcos Escape the Commoditization Trap? New eBook Provides Answers

Earlier this year, Jon Fredrik Baksaas, former CEO of Telenor and current chairman of the GSMA, sat down with McKinsey & Co. to discuss what operators...

By Ideas @ AppDirect / AppDirect / May 09, 2018

Ecommerce Partone 0

News & Updates

Putting the "e" in e-commerce (Part 1)

When consumers shop online at the websites of independent retailers, the consideration of what software is powering the shopping carts and fulfilment ...

By James MacTavish / AppDevices / Jul 06, 2015