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Success Takes More than Technology
Ready to launch and grow your cloud commerce strategy? Even under ideal circumstances, digital projects face an uphill battle—in fact, 80 percent will fail. It doesn't have to be this way. We understand success depends on achieving key business outcomes, such as:
- Expanding the size of your market
- Getting new products to market faster
- Opening new revenue streams
AppDirect's consultative approach can help you achieve your goals faster, with less risk, and greater ROI.
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Get in touch to launch and grow your cloud commerce platform.
When organizations rely on best practices, they are up to three times more likely to report successful digital projects.* Our success framework is built on years of experience working with global leaders. With AppDirect, you benefit from lessons learned by powering millions of subscriptions with our marketplace, billing, reseller, and distribution solutions.
*McKinsey & Company, “Unlocking Success in Digital Transformations”
AppDirect’s Three Pillars of Success
With many deployments under our belt, we’ve learned that the success of any subscription commerce strategy requires focus on three core pillars:
- Go-to-Market Strategy: Define your strategy and execute the go-to-market plan, including understanding how to recruit developers, as well as reach, convert, and retain customers.
- Governance: Gain cross-functional alignment, with a common definition of objectives, clear milestones, and agreed-upon metrics.
- Platform: Explore the ideal platform for your initiative, one that provides a unified environment, the ability to monetize, and an intuitive, consumer-like experience.
Vodafone Business
"We've been working with AppDirect very closely to roll out the platform into our markets, which has improved our customer experience and allowed us to do more in terms of our SaaS business."