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AppDirect Listed as a Sample Vendor in Gartner Hype Cycle Report for Procurement

October 19, 2020

The company’s subscription commerce platform reduces the complexity of provisioning digital products for employees while streamlining spend management.

San Francisco, Calif. – October 19, 2020 – AppDirect®, the leading subscription commerce platform company, today announced that it has been included as a sample vendor in the recent Gartner Hype Cycle for Procurement and Sourcing Solutions, 2020[1].

In the Hype Cycle for Procurement and Sourcing Solutions report, Garter identified AppDirect as a sample vendor in the Tail Spend Procurement category. As Gartner explains: "Tail spend procurement solutions can unlock additional savings for the procurement organization. Actively managing tail spend increases spend visibility and coverage, operational efficiency and improves purchasing controls. End users can still make one time purchases they require to do their jobs without adding to procurement’s workload. Integrating tail spend procurement solutions into existing procurement technology organizations drives purchasing policy compliance and reduces risk."

"The value of digital channels for customers is clear, but they are also an increasingly critical tool for employees who need quick, seamless access to the solutions that can help them do their jobs more effectively," said Dan Saks, co-CEO of AppDirect. "We believe being recognized by Gartner as a sample vendor for procurement underscores the versatility and value of the AppDirect platform for enterprises that want to gain greater control of their sourcing processes and spend."

AppDirect’s subscription commerce platform enables employees to make software and hardware purchases within a dedicated procurement marketplace. Consisting of a curated catalog, each marketplace integrates with customers’ existing pay-to-procure systems and policies to deliver purchasing control and visibility into tail spend.

To learn more about how AppDirect can help you modernize the procurement experience visit

Gartner Report

[1] Gartner, "Hype Cycle for Procurement and Sourcing Solutions, 2020" Micky Keck, Patrick Connaughton, Kaitlynn Sommers, July 31, 2020.

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About AppDirect

AppDirect offers a subscription commerce platform that removes the complexity of building a recurring business model. Sell any product, through any channel, on any device—as a service. Our platform opens up endless opportunities for commerce innovation, giving businesses the freedom to grow. We power millions of subscriptions worldwide for organizations like Jaguar Land Rover, Comcast, Sage, Keller Williams, ADP, and Deutsche Telekom.

©2020 AppDirect, Inc. AppDirect is a registered trademark of AppDirect, Inc. in the United States and other countries. Other brand and product names are for identification purposes only and may be trademarks or registered trademarks of their respective holder(s).

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