Success Takes More than Technology

Meeting Your Digital Objectives Requires the Right Strategy and Governance.

AppDirect's consultative approach and best practices can help you achieve your goals faster, with less risk, and a greater return on investment.

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When organizations rely on best practices, they are up to three times more likely to report successful digital projects.* Our success framework is built on years of experience working with global leaders. With AppDirect, you benefit from lessons learned by powering millions of subscriptions with our marketplace, billing, reseller, and distribution solutions.

*McKinsey & Company, “Unlocking Success in Digital Transformations”

AppDirect’s Three Pillars of Success

With many deployments under our belt, we’ve learned that the success of any subscription commerce strategy requires focus on three core pillars:

  • Go-to-Market Strategy:Define your strategy and execute the go-to-market plan, including understanding how to recruit developers, as well as reach, convert, and retain customers.
  • Governance: Gain cross-functional alignment, with a common definition of objectives, clear milestones, and agreed-upon metrics.
  • Platform: Explore the ideal platform for your initiative, one that provides a unified environment, the ability to monetize, and an intuitive, consumer-like experience.
Bird's eye view of a laptop with the AppDirect platform on the screen

Vodafone Business

"We rely on AppDirect to help in our journey, we don't treat them as a vendor. They are a strategic partner and... we've been working with AppDirect very closely roll out the platform into our markets, which has improved our customer experience and allowed us to do more in terms of our SaaS business."

- Stewart Hawker, SME Product Management
Stewart Hawker from Vodafone on working with AppDirect

Companies that Are Succeeding with AppDirect

Contact Our Subscription Commerce Experts Today for Your Consultation.