CASE STUDY
Tin Can Distributors Scales Deal by 20X in Partnership with AppDirect
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The team maximizes cross-selling opportunities by leveraging a complete portfolio of technology solutions.
Not long ago, selling only connectivity solutions was enough to meet your client's needs. But, the industry has made a dramatic shift. For John Schwarze, founder of Tin Can Distributors, it all started with MPLS, Internet, and voice in his portfolio, and it soon evolved to selling cloud solutions.
Today, Tin Can offers connectivity and many other solutions, such as SaaS, cybersecurity, UCaaS, CCaaS, and even professional services.
Access to the AppDirect Marketplace and a team of experts has allowed Schwarze to diversify his portfolio of solution offerings, closing more valuable deals.
Read the case study to learn John Schwarze's tips to maximize cross-selling opportunities.
“The product portfolio is one of AppDirect’s key elements—they have more offerings than what most others have. This differentiates them in the market, they're doing something that no other master agent is doing.”
- John Schwarze, Founder of Tin Can Distributors
