Software as a Service (SaaS)
Selling just got easier. Use these essentials to close more SaaS deals.
View the ToolkitCustomer Marketing Toolkit
Pre-built assets to educate, inform, and drive customer conversions.
SaaS Data Sheets
Customize the data sheet by adding your logo and company details to share with your customers.
Download the Co-brandable Data Sheet - PDF | Instructions
Download the AppDirect branded Data Sheet - PDF
SaaS Sales Guide
Close more deals with valuable market insights and specific questions to approach customer pain points and objections.
Download the Sales Guide - PDF
SaaS and Cloud Vendor Reference Guide
Use this guide to highlight leading SaaS providers and their top solutions, from business apps and IT management to productivity and collaboration tools.
Download the Vendor Reference Guide - PDF
Provider-specific materials
Adobe
Adobe Marketing Kit - ZIP File
95%
of organizations use SaaS applications to power their businesses today
275
is the average number of SaaS applications companies manage
30%
or more of today’s average SaaS portfolio accounts for shadow IT
$8.3M
is the average annual cost of wasted spend on unused SaaS licenses
50%
of companies using SaaS applications will centralize management on a single platform
Top Tier and Recommended SaaS Providers
Explore these providers on our Marketplace.
How to Sell B2B SaaS—10 Strategies for Success
Learn how to grow your B2B SaaS sales with 10 proven tactics used by leading technology companies. From launching a digital marketplace to simplifying free trials, discover practical ways to boost revenue and retention.
Read the blog >>
Education Resources
Expert-led technology & sales training bundled
Events: Emerging Tech Workshops
Learn more about our entire solutions catalog, including SaaS, at our local Emerging Tech Workshops. These comprehensive sessions aim to empower advisors to confidently identify and position new revenue streams by offering frameworks and tactics for success in the dynamic realm of emerging technology solutions.
View the calendar to see when we'll be visiting a city near you.

AppDirect Academy
AppDirect SaaS Learning Plan
Become your customers' trusted guide through the complete SaaS lifecycle. This course, Maximize SaaS ROI through central management, will teach you how to strategically position cloud solutions and leverage AppDirect’s cloud marketplace to transform procurement, deployment, and management for your customers.
Scaling Up: US Network's $160K Leap with the AppDirect Marketplace
Discover how AppDirect’s marketplace and extensive SaaS catalog helped US Networks unlock $160K overnight by enabling customers to self-serve and purchase their own subscriptions —boosting customer stickiness and automating the sales process.
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