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sales strategies
Strategy & Best Practices
10 B2B SaaS Companies That Crushed Their Growth Goals—and How They Did It
SaaS adoption has skyrocketed over the past decade. In 2016, 38 percent of companies used SaaS for at least 80 percent of their software needs...By Ideas @ AppDirect / AppDirect / June 22, 2020
Industry Insights
6 Strategies for Using Incentives to Boost SaaS Sales Performance
Most people aren’t natural-born salespeople. And even if you had an entire staff of sales savants, it’s still one of the hardest jobs out there...
Industry Insights
How B2B SaaS Vendors Can Find Success in the Channel
“The SaaS business model is broken. There, I said what's needed to be said.” That tough but true statement comes from a recent column by Sunir Shah, ...By Ideas @ AppDirect / AppDirect / May 10, 2018
Industry Insights
Can Telcos Escape the Commoditization Trap? New eBook Provides Answers
Earlier this year, Jon Fredrik Baksaas, former CEO of Telenor and current chairman of the GSMA, sat down with McKinsey & Co. to discuss what operators...By Ideas @ AppDirect / AppDirect / May 9, 2018
Industry Insights
3 Ways the Software Landscape is Changing—and What SaaS Companies Can Do to Respond
Over the past few decades, the software industry has experienced change at a faster rate than during any other time. For companies in the software bus...By Nick Gilbert / AppReseller / September 11, 2017
Strategy & Best Practices
Driving SaaS Sales: Assisted Sales and Self-Service
Learn about the fundamentals of assisted sales, as well as a user experience audit framework that can help optimize a self-service approach.By Christophe Girault / AppDirect / February 7, 2017