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AppDirect Blog

Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.

Blog posts by Mary Becica

Strategy & Best Practices

Marketplace A/B test results

I recently ran an A/B test for the marketplace home on appcelerator, comparing engagement and lands to the profile pages. Control: Variation: The r...

By Mary Becica / AppDirect / Jan 09, 2012

Technology Insights

Make Beautiful Icons With Image Sprites, CSS3 @font-face, or SVG

Different approaches to icons for creating beautiful, high-performance sites.

By Mary Becica / AppDirect / Sep 11, 2011

Recommendation Engine

News & Updates

AppDirect Simplifies Startup by Adding Recommendation Engine

The AppDirect team is excited to showcase its brand new signup flow with a smart recommendation engine.

By Mary Becica / AppDirect / Apr 20, 2011