eBook

The 12 Building Blocks of Cloud Commerce Go-to-Market Success

Practical Advice to Drive Retention, Customer Satisfaction, and Revenue

Cloud-based technology has empowered millions of companies around the world, but today many providers have come to believe small and medium-sized businesses (SMBs) can find what they need and get up and running all on their own. 

We’re here to tell you the truth—it’s a myth. When it comes to business SaaS, SMBs can’t do it alone. Self-service doesn’t work. 

At least not at first, and definitely not until a SaaS provider has taken all of the necessary steps to create a seamless end-to-end customer experience that provides ongoing value. 

Download this eBook and get all of the building blocks—12 in total—you need to create a superior customer experience that will drive revenue, differentiate your brand, and build loyalty. 

Chapters include:

  1. App Portfolio Strategy 
  2. The Value Proposition 
  3. Lead Generation
  4. Bundles
  5. Assisted Sales
  6. Self-Service Sales
  7. Onboarding Email
  8. Online Onboarding Center  
  9. Live Onboarding Support 
  10. Ongoing Expert Support
  11. Customer Lifecycle Management
  12. Upsell/Cross Sell Strategy

Sign up for a free trial today to see how the AppDirect platform can power your business.