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AppDirect Solutions for Sales

Drive omni-channel sales for business apps and gain the flexibility to reach customers across every online and offline channel to succeed in the digital economy.

The Challenge

Even in today’s on-demand, self-service world, business app buyers are often overwhelmed with choices and are looking for expert guidance on which solutions are the best for meeting their needs. This means that sales teams play an essential part in the software buyer’s decision-making and purchase process. Business apps are sold, not just bought, and sales teams need the flexibility to reach potential customers wherever they happen to be.

To achieve this, it is critical for companies to use a digital commerce platform that offers omni-channel reach. Sales teams need to be able to sell software to customers online, in the call center, in the field, through resellers, in retail stores, and on their mobile devices. With a digital commerce platform that provides unified billing and provisioning across all channels, sales teams can not only sell in-demand products, but also deliver a seamless experience that drives customer satisfaction.

Solutions Sales Challenge

The AppDirect Advantage for Sales

At AppDirect, we believe that your success is our success. That’s why our expert team is here to provide unbiased advice and best practices at every stage of the process, from evaluating solutions, to build versus buy decisions, to marketplace pre-launch, to honing go-to-market strategies, and beyond—all backed by best-in-class technology. Cloud service customers who experience superior onboarding will self-serve and buy additional apps online. Make it easy for customers to buy more with an digital marketplace.

  • Sell cloud services across all channels, both online and offline
  • Deliver automated invoice billing, provisioning and subscription management
  • Accelerate speed-to-market with a fully integrated SaaS marketplace
  • Self-service launch, optimize, and scale to reach new customers
  • Easy integration with legacy identity, CRM, and payment systems simplifies onboarding
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Solutions Sales Solution

AppDirect offers solutions for every role in the sales organization.

  • Solutions Sales Vp Sales 001
    Icons60X60 Sales Vp Of Sales

    VP of Sales

    Utilize the AppDirect commerce platform to power all of your direct and indirect sales channels.

    • Differentiate with a commerce platform for SMBs to find, buy, and use all cloud services 
    • Sell Office 365, Google Apps for Work, Symantec, and other industry-leading business apps
    • Leverage our go-to-market best practices to drive customer adoption and engagement


  • Solutions Sales Sales Operations 001
    Icons60X60 Sales Sales Operations

    Sales Operations

    AppDirect’s cloud monetization solution allows you to build and optimize your sales processes and drive wins.

    • Automates back-office ops related to identity, CRM, and subscription management
    • Report key metrics related to leads, opportunities, subscriptions, orders, and payments
    • Exchange sales collateral and communicate with inside sales directly on the platform


  • Solutions Sales Sales Executive 002
    Icons60X60 Sales Sales Executives

    Sales Executives

    Drive the entire sales process from prospecting to closing across all online and offline channels.

    • Buy on behalf of a customer on the marketplace and close deals faster
    • Intuitive workflows for lead and quote management streamline the sales processes


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