The Benefits of AppDirect

The global network of AppDirect-powered marketplaces allows businesses to find, buy, and manage the best applications the cloud has to offer.

Drive Revenue

Cloud applications are empowering businesses by improving ease of use, access to information, and lowering costs. Recent surveys show that 43 percent of small businesses will move to paid cloud services in the next three years—and most SMBs will nearly double the number of cloud services they pay for.

With AppDirect, you can integrate your customers’ application needs into your existing set of services, becoming a trusted source for cloud solutions. This means you increase revenue per user by providing your customers a new platform for improving their business efficiency

Revenue Benefits

Launch Now

To beat the competition, you need to know what your customers want—and give it to them fast. When you work with AppDirect, you design your branded cloud service marketplace and deliver it in weeks, not years. This means your customers get what they want—and they get it from you first.

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Boost Customer Loyalty

Research shows that offering new products and services is a key factor in retaining customers and generating new revenue streams. With AppDirect you can build on the trust you've created with customers to begin offering Software-as-a-Service solutions.

Once integrated with your existing services, AppDirect becomes a compelling asset in your customer retention arsenal and a key reason for your customers to stick with you.

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Design Your Marketplace

The AppDirect network of applications delivers a catalog of trusted applications while also providing an Application Manager so you can customize your marketplace with the most relevant solutions for your customers. Select the ones you know they'll want, add applications from your own network, or find developers who can create new applications to match your customers' specific needs.

With AppDirect, you can you build a marketplace that works for your customers, including creating new solutions that meets meet their needs

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Focus on Your Business reports that 62 percent of IT projects fail due to problems such as budget overruns, higher than expected maintenance costs, or failure to deliver expected value. In fact, 25 percent of projects are canceled even before completion. Beyond project failure, building your own software takes time, money, and resources that can put your core business at risk.

That’s why partnering with AppDirect makes so much sense: You continue focusing on your existing services while launching a cloud offering that will help you attract new customers while retaining your existing ones.

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Ensure Safety and Security

Nothing is more important that your customers’ confidential data. This is at the core of our culture. All applications on the AppDirect network benefit from a highly secure level of integration. Our tie-ins with each app rely on leading industry protocols and provide for a seamless customer experience.

When you partner with AppDirect, we work with you to ensure that our security policies are aligned with your own, taking the time to fill any gaps. Additionally, your customers benefit from single sign-on access to all applications on our network. This offers an extra layer of security for them as well as ease of use.

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Work with Our Developers

AppDirect’s team has selected a team of software developers, working with them to create an incredible catalogue of world-class applications that are the underpinning of the AppDirect application network. Now, we’re offering you the chance to tap into this community.

With AppDirect's Developer Portal you can work with developers, suggesting specific applications to meet your customers’ needs. It's just one more way we’re helping you deliver outstanding service so you can grow your business and keep your customers happy.

Integrate Once Scale to Many

Leverage Support

To compliment your existing support infrastructure, AppDirect offers tier-one support, 7 by 7, including e-mail, chat, and phone support for all channel-end customers. We tailor the customer experience to each channel while delivering consistent best practice online application support. Our robust knowledge of online business applications allows us to deliver the highest standard of service and support to your end customers, and we do it all with a smile.

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