GUIDE

Three Ways CSPs Can Move Beyond the Dumb Pipe to Win the Digital Economy

For years, the share of industry profits that has gone to communication service providers (CSPs) has been in steady decline. 

To turn these numbers around, CSPs must put digital products and services at the center of their businesses. To succeed in the new digital era, CSPs must move into adjacent businesses—such as IT services—to find new opportunities and revenue. 

This guide details how CSPs can create a smart strategy to move beyond the “dumb pipe” and pursue adjacencies that make sense for their companies. Topics in the guide include: 

  • Defining what “adjacent” means for your business and the importance of a strong value proposition 
  • Why taking a vertical approach makes sense and how to prepare for digital disruption with platform technology

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