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Explore the Real-World Benefits of AppDirect

Accelerate time to market, drive revenue, and lower development costs with the AppDirect platform.

- VP cloud portal and platform management, Telecommunications

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The AppDirect Platform: Business Benefits

In the study, Forrester highlights these benefits:

Open a New Line of Business that Drives Revenue

Generate millions in marketplace revenue. Sell new products to existing customers and reach previously underserved segments.
Eliminate Development Costs

Avoid capital investments in internal development and ongoing maintenance. Use an out-of-the-box solution that integrates to core backend systems.
Improve Time to Market Organizations

Reduce time to market for new digital products from years to months.
Increase Total Addressable Market

Open new market opportunities and sell to previously unprofitable segments.
Improve Lifetime Value of Existing Customer Base

New cloud services increase customer retention rates and overall LTV.
Attract New Strategic Partners

Build new strategic partnerships with third-party vendors in the AppDirect catalog.
Maintain Relevance with Customers

Meet customer demands for SaaS, IaaS, and other as-a-service products.

“We have really started a new business where AppDirect is the key enabler and I think without this enabler, we couldn’t do the whole business.”

– Senior Product Manager, Telecommunications

Partnering with AppDirect to launch a marketplace platform results in a range of benefits, including:

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