Industry Insights
Video: Experts on the Future of Cloud Service Commerce
By Stephen Banbury / January 30, 2015
In a fast-moving sector like cloud service commerce, it can be incredibly difficult to predict where the industry is heading. Case in point: Five years ago, when Microsoft Office 365 was in beta, few predicted the immense success of the “potentially useful” cloud-based software suite. Today, almost 10 million people use Office 365, making it one of Microsoft’s most successful offerings.
At AppDirect, we’ve brought together a group of cloud service commerce experts to weigh in on where they think the industry is going. Some, like Pivotal’s Paul Maritz, focus on the increasing “real-time” capabilities of the cloud, while others, including Craig Muzilla at Red Hat, are interested in the impending explosion of cloud services. Experts from BT Group, Deutsche Telekom, Telstra, Swisscom, and Comcast also provide insights from their vantage point as cloud service providers of choice for SMBs.
Whatever the future of cloud services may bring, we’re excited to be a part of it. Click below to watch the video.
Stephen Banbury is the Vice President of Worldwide Marketing at AppDirect.
Related Articles
Industry Insights
Advisor’s Playbook: 5 Trends to Maximize Impact in 2024
Discover 2024's top 5 advisor trends, focusing on multi-category solutions, marketplace dynamics, retention strategies, AI in network management, and evolving cloud technologies for maximizing customer lifetime value.By Ideas @ AppDirect / AppDirect / January 22, 2024
Industry Insights
Ecosystems Mean Big Business, So What Are They?
Boost your business with ecosystems and marketplace strategies. Discover how participating and or orchestrating a partner ecosystem, or building your Ecosystem-led Growth (ELG) strategy, can help you scale, combat customer churn, and increase revenue. Plus learn 5 sales and marketing practices leading companies are employing right now to stay competitive.By Ideas @ AppDirect / AppMarket / September 20, 2023
Industry Insights
Sell More, Tap into 3 Product Stack Trends
Are you curious what tech stacks are trending right now? Or are you looking for insight into having more productive customer conversations in the coming year?By Ideas @ AppDirect / Advisors / February 27, 2023