Company & Culture

Happy Holidays from AppDirect

By Dan Saks / Dec 19, 2012

Happy Holidays From Appdirect

At the end of the year, it seems only natural to reflect on what's happened over the previous 12 months. After all, January and December make great bookends to take stock of all of the events that have happened in between.

For AppDirect, 2012 has been our most exciting year yet. We started off by announcing record growth, and we've been thrilled to see the pace of that growth get even faster. Not only did we triple the size of our team—prompting a move to much bigger and better office space—but we also made some big partnership announcements, including Deutsche Telekom, Rackspace, and Swisscom. We’re excited to help our partners, and their marketplaces, continue to thrive.

We grew in other key areas as well; in July, we secured $8.5 million in funding to continue expanding our global network of application marketplaces. A few months later, in October, we announced the acquisition of the world's leading open source billing provider, jBilling. Throughout the year, we also partnered with a range of new ISVs, including DocuSign, New Relic, SendGrid, and many more. As a result, the AppDirect Network now offers a greater variety of applications in more business categories than ever before.

In 2012, we continued to focus on innovation. We made countless improvements to our industry-leading technology, a fact that was recognized by Gartner. In addition, we launched a unique initiative to take traditional incubator programs to the next level: the AppDirect Developer Incubator. This opportunity gives software developers a risk-free way to create their own startups while enabling them to build their skills and advance their careers at the same time.

We also appeared at a range of key industry events this year, such as CeBIT, TechCrunch Disrupt SF, and the Cloud Channel Summit, among many others. Not only that, but we also made an impact in the media, with articles in Forbes, Inc., the Guardian, Fox Small Business, and many other high-profile outlets.

This is just a brief snapshot of the events that shaped our year. We are incredibly thankful to all of our partners and colleagues who have made 2012 such a success for AppDirect, and we look forward to even more great things in 2013.

From all of us at AppDirect to all of you, happy holidays and warm wishes for the new year.