Industry Insights

Delving into Digital Transformation and Cloud Commerce

By Gretchen Dukowitz / Aug 11, 2017

Blog Businessitsupport

Digital transformation is top of mind for many of today’s business leaders, and to judge from analysts, media, and other thought leaders, the situation is dire. A quick Google search lists more than 3.5 million results for some variation on the phrase 'digital transformation or die.' 

There is no need to panic, however; while digital transformation is a critical business need, there is still time to understand the forces that are driving these changes, assess your particular situation, develop a strategy, and execute. 

Cloud commerce companies can face unique obstacles, though. Some of the information about digital transformation that is currently available talks generally about change as a concept, but what’s right for a multinational manufacturing company probably won’t apply to regional telecommunications carrier, and vice versa. 

That’s why AppDirect has created a series of articles that explore the digital transformation challenges that are specific to companies that are looking to provide cloud services. The full series, “Special Report: Barriers to Digital Transformation - Overcoming the Three Biggest Obstacles to Cloud Service Commerce,” consists of three parts. Part I focuses on the costs associated with application integration; part II discusses the challenges of SaaS market fragmentation; and part III details the complexities of application management.

From the AppDirect Digital Transformation report: 'Onboarding and integrating a new cloud application can cost a company as much as $500,000.'

Click the links below to download each article in the series. 

Part I: Integration
Part II: Market Fragmentation
Part III: Management

Gretchen Dukowitz is Content Marketing Editor at AppDirect.