News & Updates

AppDirect and Comcast Team Up for a Great SMB Experience

By Daniel Saks / Feb 20, 2013

So far, 2013 is shaping up to be the year of small business here at AppDirect. Just two weeks ago, we announced the launch of the Staples App Center, an innovative online marketplace where small business owners can find the software tools they need. Today, we’re excited to announce the launch of Upware^TM from Comcast Business, another pioneering marketplace that will enable even more SMBs to find powerful software solutions to help them succeed.

For many of our partners, creating a marketplace that's easy to use is always top of mind. For Comcast, however, ensuring a first-class experience for its customers has been one of the major forces driving the entire project. The Comcast team wanted to create a seamless marketplace experience that was far better than buying software directly from each provider. Afterall, that's one of the primary benefits of using a marketplace, and with the AppDirect platform, we've succeeded in doing just that.

This shared vision for ease of use and a best-in-class user experience is evident with every click of the mouse at the Upware marketplace. Now, Comcast Business customers can purchase and manage a range of applications—such as Box, YouSendIt, Websense, Carbonite, and others—more easily than ever before.

To learn more about our partnership with Comcast, you can read our press release, or feel free to go ahead and visit the Upware marketplace. There, you will see firsthand how advanced technology comes together with a superior user experience to create a cloud service marketplace that's leading the way for others to follow.