News & Updates

AppCarousel Launches New Custom App Store Platform For Connected Devices

By James MacTavish / Jun 09, 2013

Multiscreen Large

AppCarousel gains momentum in growing multi-screen app market with new converged app store solution and latest TV industry partnership

Washington D.C. – The NCTA Cable Show –June 11, 2013 at 8:00am ET– AppCarousel, a leading provider of app store solutions, today announced the launch of its new Custom App Store Platform for connected devices which enables device manufacturers, operators, brands and media companies to easily distribute, merchandise and monetize apps across all screens.

New multi-screen approach to app and content merchandising

Although app stores have been around for some time, until recently they were only focused on mobile devices. As consumers adopt a multi-screen and multi-device lifestyle, there is a growing need to provide apps that are available on all their devices. AppCarousel’s new Custom App Store Platform enables manufacturers of tablets, gaming consoles, TV set-top boxes, smart TVs and other consumer electronics devices to create their own app ecosystems.

“Building on our pedigree as a provider of app stores to major companies, the latest AppCarousel platform addresses the needs of new entrants including OEMs and companies in the TV space,” said Terry Hughes, managing director of AppCarousel. “Whether they require a simple branded app showcase or a full app store ecosystem with advanced monetization options, our customers turn to us because they need to differentiate their apps and content offering. We help them to make it a reality.”

ARRIS Market – apps and app services for cable operators

As announced in January at CES, AppCarousel entered into a strategic partnership with ARRIS, a leading global communications technology company focused on the TV industry. ARRIS will be leveraging the AppCarousel Platform to deliver a brand new app store environment to its cable operator customers.

ARRIS chose AppCarousel to create apps, deliver app curation services and operate the ARRIS Market app store. ARRIS and AppCarousel will be working closely with MSOs (Multiple System Operators) to deliver apps as part of the ARRIS Whole Home Solution, enabling MSOs to design their own app store and choose the apps they want showcased. They will also be able to create custom apps and integrated experiences to meet their needs, including “my account” self care apps, locally produced content and advertising.

To learn more about the connected TV market, download AppCarousel’s latest white paper, entitled “The Fast Maturing Apps for TV Market”, athttp://www.blog.appdevices.com/content/resources

AppCarousel will be at The NCTA Cable Show 2013 in Washington D.C. from June 10 -13.

To schedule a meeting at the conference, please contact info@appcarousel.com

#

About AppCarousel

AppCarousel is a leading turnkey Custom App Store Platform enabling app curation, merchandising, distribution and monetization across any screen. AppCarousel serves as a trusted partner to major organizations by powering their app strategies and making apps a key part of their business. AppCarousel enables device manufacturers, operators, brands and media companies to capitalize on, and create new lines of revenues from the growing app ecosystem. AppCarousel, based in San Francisco, is part of Wmode Inc. For more information, visit http://www.blog.appdevices.com/